The LEGO Group unveils groundbreaking 'retailtainment' concept at NYC flagship store - About us - LEGO.com US
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Breaking news: New Lego NYC store unveils groundbreaking retail innovationToy World Magazine | The business magazine with a passion for toys
![LEGO Store on 5th Avenue New York City offers a brand-new feature: Brick Lab [News] - The Brothers Brick | The Brothers Brick LEGO Store on 5th Avenue New York City offers a brand-new feature: Brick Lab [News] - The Brothers Brick | The Brothers Brick](https://s3-us-west-2.amazonaws.com/media.brothers-brick.com/2021/06/LEGO-Store-5th-Avenue-cover-640x335.jpg)
LEGO Store on 5th Avenue New York City offers a brand-new feature: Brick Lab [News] - The Brothers Brick | The Brothers Brick
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The LEGO Group unveils groundbreaking 'retailtainment' concept at NYC flagship store - About us - LEGO.com US
![The LEGO Group unveils groundbreaking 'retailtainment' concept at NYC flagship store - About us - LEGO.com US The LEGO Group unveils groundbreaking 'retailtainment' concept at NYC flagship store - About us - LEGO.com US](https://videoprocessingpipeline.services.lego.com/assets/8375457e-2381-4600-8f15-b0af90114893/68adc515-4656-4808-90af-ad5100699aee/coverimage.0000001.jpg)